Weakly Specials

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I recently argued that auto dealers need to reconfigure their marketing to be delivery points for an active direct marketing and Internet business. Dealers also need to reduce their financial risk profile. It is not as if the car companies have made it easy for them. As a matter of fact, the car companies are […]

Take the Temporary Tag Challenge

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So is it possible to turn around a car dealership? No one is buying cars now, are they? If no one is buying cars, how can a dealership survive? I suggest you take the challenge I’ve laid down to others: while you are driving in your own vehicle, look for signs of newly-sold cars. In […]